Fashioning Poplar identity & literature design
Poplar HARCA and London College of Fashion, UAL are working together to deliver a new fashion hub called Fashioning Poplar in the East End of London. The £4m hub will include commercial studios, space for business and manufacturing, a fashion technology accelerator as well as a public café and events space.
We worked with the Fashioning Poplar team to create a new visual identity along with a proposal document for the project.
The new logo is formed from a single ‘thread’ forming the fp characters. Within the identity, this motif is used to form a repeating stitch pattern.
The proposal document features photography combined with a wide range of colour patchwork blocks.
Read more about the project here.