Our Work

Fashioning Poplar identity & literature design

Client: Poplar HARCA & London College of Fashion, University of the Arts London Services:

Poplar HARCA and London College of Fashion, UAL are working together to deliver a new fashion hub called Fashioning Poplar in the East End of London. The £4m hub will include commercial studios, space for business and manufacturing, a fashion technology accelerator as well as a public café and events space.

We worked with the Fashioning Poplar team to create a new visual identity along with a proposal document for the project.

The new logo is formed from a single ‘thread’ forming the fp characters. Within the identity, this motif is used to form a repeating stitch pattern.

The proposal document features photography combined with a wide range of colour patchwork blocks.

Read more about the project here.