Website Design for Italia Nostra

A new identity and website launched for Italia Nostra, an Italian restaurant based in Norwich.

The website launch coincided with the development of a visual identity for the restaurant, which included a new logo, advertising, menus and stationery designs.

A key aspect of the new visual identity is the watercolour background textures and silhouettes. So in order to make the most of these and display these in an interesting way, an extra wide horizontal-scrolling format was developed. This allowed all of the website sections to be displayed on one continuous background, with automatic scrolling aiding the navigation of the sections. The website visitor then feels like they are being taken on a journey through the website in a visually interesting way, rather than having to load new pages for each section.